News
Thoughts on branding, websites and photography, written for business owners.
Five things you can get AI to do in your office this week
You do not need a big AI project to feel the benefit this week. Some of the most useful things…
Brand photography or stock photos: what your clients actually notice
Most people cannot explain why stock photography puts them off, but it does. What is really happening, and when stock…
How to look approachable online when you are a regulated business
Finance, legal and health businesses often end up sounding cold and distant online. How to feel human and easy to…
Where a small business should actually start with AI
If you run a small business, you have probably been told a hundred times that you should be using AI.…
Signs your website is quietly costing you enquiries
Websites rarely fail loudly. Here are the everyday things that make people leave without contacting you, and what to do…
SEO basics for small businesses that actually move the needle
Ignore most SEO advice. Here are the few things that genuinely help a small local business get found, in the…
Your brand identity and your website should feel like the same business
Why a smart logo and a mismatched website undo each other, and how to make your brand personality carry through…
One small AI change that gives you a morning back
When people picture using AI in their business, they imagine something big and complicated. In reality, the changes that make…
How much should a small business website cost?
What you get at each price point, why quotes vary so wildly, and how to avoid paying twice for the…
How to get ChatGPT and AI search to recommend your business
People now ask AI tools for recommendations instead of scrolling Google. Here is how to give those tools what they…
What does brand photography actually cost, and is it worth it?
An honest breakdown of what brand photography costs for a small business, what changes the price, and how to work…
AI for Devon small businesses: what it actually looks like
There is a lot of noise about AI at the moment, and not much of it is aimed at the…
How to Create Engaging Content for Your Brand in 2024
Content is at the heart of every successful brand. It’s what connects you with your audience, tells your story, and…
Why Investing in Professional Brand Photography Makes All the Difference
Why Investing in Professional Brand Photography Makes All the Difference In the digital age, visuals play a massive role in…
5 Must-Have Website Features for Freelancers and Small Businesses
Your website is the face of your business online. It’s often the first impression potential clients get of your brand,…
The Power of a Cohesive Brand Identity: Why Consistency Is Key
When you think of your favorite brands, you probably picture their logo, their color scheme, or maybe even their tone…
How to Tell Your Brand’s Story through Authentic Visuals
Your brand’s story is more than just the products or services you offer, it’s the heart of your business. It’s…
Got a question?
If something here raises a question about your own website, branding or photos, just ask. I would rather give you a straight answer than have you guessing.